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Co-op Ride

Digital Brand Strategy, Visual Design

2021

Co-op Ride is a driver-owned ride-hailing cooperative launching soon in New York City. To benefit both drivers and the riders, I proposed a solid design system and animations that demonstrate self-governance and union. This work is created at Partner & Partners (ongoing).

Creative Directing

Design

The Drivers Cooperative

Sejin Park

Lulu Johnson

Client

Greg Mihalko

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